Jeremy Lin’s agent, Roger Montgomery, has already turned down “millions” in endorsement deals for the New York Knicks guard, according to the New York Post.

“There’s been so much interest, and so many people reaching out, it is overwhelming,” a source told the Post. “They’re working to build a team to handle all this, and hiring marketing and P.R. executives. He has met with IMG.”

Montgomery has reportedly received over 1,000 emails a day from potential brands who want to work with Lin. Some of the deals have been worth “millions of dollars,” a source told the paper.

“Jeremy doesn’t want to jump into anything,” the source told the Post. “He wants to sit back and wait and see what suits him. He’s not looking for the quick money. The deals have to be right.”

In the last 10 games Lin has started all and averaged, 24.6 points, 9.2 assists, and 4.1 rebounds, and has led the Knicks to an 8-2 record in that span.