Forbes: LeBron James made $42 million in endorsements in 2013
Rounding out the top five of top basketball endorsers are Los Angeles Lakers guard Kobe Bryant ($34 million), Chicago Bulls guard Derrick Rose ($21 million), Oklahoma City Thunder forward Kevin Durant ($14 million) and Miami Heat guard Dwyane Wade ($12 million).
According to Forbes, the NBA’s top 10 endorsers made $155 million last year.
It dwarfs the totals in baseball and football. MLB’ s 10 biggest endorsers earned less than $30 million off the field last year with only Derek Jeter and Ichiro Suzuki (all in Japan) making more than $3 million from sponsors and merchandise. The NFL’s top 10 made $55 million from endorsements, led by Peyton Manning at $12 million in 2013. The NHL lags even further behind with the 10 biggest stars making $15 million cumulatively.