Posted February 25, 2013

Dwyane Wade gives himself a new nickname, LeBron James calls it ‘corny’

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Dwyane Wade has given himself a new nickname: "WOW" (Issac Baldizon/Getty Images)

Dwyane Wade has given himself a new nickname: “WOW” (Issac Baldizon/Getty Images)

Dwyane Wade announced his new nickname, stemming from the slogan provided by his new shoe company, Li-Ning. The brand is built around the phrase “Way of Wade.” LeBron James confirmed the new nickname.

“It’s ‘WOW,’ Way of Wade,” said James. “I think it’s corny.”

Wade ditched his old nickname “Flash” two years ago. That the new nickname comes from his own shoe company doesn’t offer any appeal to the new “WOW” nickname.

The Heat’s guard joined forces with Li-Ning in September 2012, and recently created the “Way of Wade” brand. From the Way of Wade official website:

“The Way of Wade is a belief system. It’s a philosophy based on the intersection of Wade’s vision and Li-Ning’s own values and mission.”


45 comments
stabmasterarson21
stabmasterarson21

Wow Li-Ning, the modern playmakers*!

 

* nickname for cheap, generic sneakers back in the day

tukwilatommygun
tukwilatommygun

shoes made for 37 cents bu hostage laborers in sweat shops in third world poop hole countries. wow, am i impressed.

pwn3d
pwn3d

I guess it's better than lebron's byotch..

John4
John4

Well, it is better than that "Akron Hammer" nickname that talk show guy tried giving to LeBron.  

Skymaster_T
Skymaster_T

Nothing lamer than a corporate nickname that you give yourself. Wade just entered another dimension of sell-out.

John4
John4

I think Wade actually prefers (when talking to LeBron) it's "Guy who has one more ring than you" !  

John4
John4

I've always called him "Dwa Yah Nee".  Because of the interesting spelling of his name.  

SportzFan54
SportzFan54

This story is so lame nobody even takes credit for it

Robert94
Robert94

It will always simply be D-Wade to me.

Whatever
Whatever

Dwayne Wade plays World of Warcraft? Who knew?

 

Guess that explains the nerdy glasses . . . . 

Whatever
Whatever

Dwyane Wade plays World of Warcraft? Who knew . . . .

HalfFast
HalfFast

I like 'She Wade' better. I guess Mr Cheap Shot was taken. 

Pares Hilton
Pares Hilton

"Wade's vision" and a photo of Dwayne wearing eyeglasses

mysteryman
mysteryman

This will go over about as well as Shaun White trying to give himself a nickname. Does anybody remember "The Animal"? Please get over yourselves, you throw a ball through a hoop for a living.

ptbnl
ptbnl

Must be a slow day.  This passes as news?

rukiddingme
rukiddingme

The "Way of Wade" is a "belief system, a philosophy based on the intersecion of Wade's vision and Li-Ning's own values and mission."  What the hell does that mean?  He's selling SHOES, not a way of life.   And who comes up with this s--- anyway?  And maybe most importantly, who cares?

casata
casata

You cant give yourself a nickname, I hope Wade is joking.  Plus the nickname is just lame.  Your better then that D.

John4
John4

 @HalfFast Yes, by Tyler Hansbrough.  And Hines Ward.  

John4
John4

 @Pares Hilton I can just imagine his elementary school teachers helping him with his name.  OK, Dwayne is D W A Y N E.  Uh, not so, myh momma preferred something more unique so it's 

D W Y A N E.  Odd.  

stabmasterarson21
stabmasterarson21

 @rukiddingme Right, dis here brofa should just shut the heck up and order more potstickers or something instead of trying to sell Americans playmakers that no one in the hood or white suburbs is gonna buy.

casata
casata

Look at all the grammar Nazi’s.  Thank you for taken time to correct my rushed typing.  Now go back to your mom’s basement.

Dave C
Dave C

@casata Exactly that is like nickname 101, you don't give yourself a nickname...what a jerk...how pathetic are these guys to try and top each other? You freaking play basketball and the NBA sucks anyways.

pandah462
pandah462

 @casata Are you kidding?  "Rushed typing"?  Don't blame being a total moron on the speed of your typing.  You make the court reporter industry angry.

 

Oh, and speaking of wasting time, you're the one who posted an open note with the last sentence addressed to Wade.  Hypocrite.

pandah462
pandah462

 @Dave C  @casata Yes, basketball player is his profession.  I sincerely doubt that anything involved with teaching the English language isn't yours.

John4
John4

 @stabmasterarson21  No dyslexia, just looking for a unique (and confusing) spelling.  Nothing more.  

sandman730
sandman730

 @casata I find that the folks insulting people with "mom's basement" jokes and belittling remarks like, "run along little one," are generally the little ones living in mom's basement.

casata
casata

Thank you for proving my point, you have nothing better to do.  Run along little one.